Author: thestarsmedia

The purpose of Search Engine Optimization is to help you generate more organic traffic from your website. Putting it into practice effectively will benefit your blog’s position in the Google search results. It is possible to use several techniques to optimize your blog for search engine optimization.  Listed below are the six best ways to… Continue reading SEO Optimized Blog Content: How to make more search engine friendly content

The process of link building is an integral part of your digital marketing efforts. Link building is critical because it tells search engines that your website is a credible source of information. Users can also discover information on the internet by navigating between different websites based on the data they need. A link-building strategy is… Continue reading How important is link building to your online success?

In today’s digital age, SEOs have access to more tools and data than ever. A testing mindset refers to a mindset that does not assume whether a change will be positive or negative in the long run. Rather, it looks to data to explain the results. It is an SEO with a testing mindset that… Continue reading Importance of developing a mindset for SEO testing

The content marketing strategy can be considered an outline of the critical business and customer needs and a detailed plan for how you will utilise content to address your business goals. There is no template for building a content marketing and SEO strategy – each one will be unique to the business it creates. A… Continue reading What aspects should be included in my content marketing strategy?