How to choose a good SEO company

Choosing the right SEO service agency for your business is not an easy task for many people. Finding a company to trust to meet all the deliverables can be a herculean task. Numerous firms offer SEO services today. So, this also makes it more difficult to make the right choice. Well, we have done some research and pulled out some pointers to help you choose the perfect SEO agency for your business. The importance of SEO in a digital world cannot be undermined. So, it is important to choose the right SEO partner for your business.

Here are a few things to look out for when choosing the right SEO company.

Check the records

Nothing speaks better than an excellent record of accomplishment of achievements. Records always speak for themselves. In SEO, performance is everything just like in every business. Look at the previous performance of the company under consideration. Check the records of performance and see what the company has achieved. You need to see concrete proof of the results. Do not believe hearsay or mere words. Check the numbers and see how well they have improved the ranking of sites or keywords successfully. Make sure to check the case studies, portfolios, client testimonials, and industry awards. All this should convince you to make a final decision.

Inquire about their experience with past or present clients

From the testimonials, you can see the past clients. You can reach out to them as inquire about the experience using the services of the company. You will get in-depth and first-hand information about the company. You will understand the strength and weaknesses of the agency, their work ethics and several other pieces of information which they might not easily make available. Take time to understand the company’s strategy, SEO process, and reporting system. Also, check the customer service response times and support. Just like SEO, they have an excellent track record and good testimonials from past clients.

Arrange a meeting

Part of the due diligence requires meeting with the company representatives and ask questions. This is part of the final steps before making a decision. You must ask the right questions and get satisfying answers before signing any contract. You can face to face or virtually, whichever means is fine. The importance of the meeting is asking the right questions. Make a list of the questions to ask, compile them, and ask accordingly.

Here are a few samples of questions you can ask during the meeting:

How many years of experience do you have?

What are your deliverables?

How long would it take to see results?

How do you measure your success?

How much does your package cost?


Avoid choosing a cheap SEO agency

SEO is affordable but cheap. They are numerous SEO agencies offering cheap costs for top-quality results. In the end, you will waste time and result with little or no result to show for it. Avoid going for cheap services with no guarantee of tangible results. Newbies and amateurs often use cheap prices to lure clients and mess up along the way. Do not leave your business to chance, go for a professional service from a recognized and reputable agency like Thestarsmedia. The prices are competitive, the quality of service is top-notch, and the result is outstanding.


Have a written agreement

If it is not written, it does not exist as someone said. To ensure you get the best from an SEO agency, draft out the deliverables as a binding contract an let both sign the document. This will contract will carry things like the deliverables/targets, duration of contract, payment terms and termination/renewal criteria. This way both parties can understand the terms and conditions of the contract. Also, the contract will help you understand what to expect and how to check them. On the other hand, contracts often bring restrictions. A binding contract can prevent inflow of new ideas outside what was agreed initially. You can consult a solicitor to help interpret the contents of such letter for better understanding. So in all you do, always have a binding contract.



For the best result, go to the tested and trusted agency. Ask the right questions and let them meet the deliverables.